Certification

Content Writing

Content Writing
Duration: 6 Months

Content writing program lets you deal with the growing complexities associated with the content writing; we make you enable to cross these hurdles with ease. Moreover, content writing program focuses on training you to write on a variety of topics. You get a lot of improvement end of the day as you keep on learning, applying and improving the tactics.

The six months certification program, Certification in Content Writing is spread across 6 months, and includes various modules. The detailed program structure is as follows :

Module I: Introduction
  • What is Content Writing?
  • Importance of Content Writing
  • Types of Content Writing
  • Skills required for writing quality content
  • Content writing as career option
  • Problems of fraud in content writing
Module II: Processes and Principles of writing
  • Introduction
  • The principles of non-fiction writing
  • Technique for writing non-fiction writing
  • Story telling techniques
Module III: Understanding Audience
  • Keys to understand the audience
  • Connection with the readers
    • ways to make the content impactful
  • Understanding of the headline
  • Competition analyses
Module IV: Understanding Blogging
  • What is blogging and eBook?
  • How to write eBook?
  • How to start blogging?
  • How to avoid plagiarism in content writing?
Module V: SEO Content
  • What is SEO content?
  • Types of SEO content
  • How to SEO the web content?
  • How to develop SEO content strategy?
  • Elements of SEO
Module VI: Content for E-commerce
  • Content Writing for E-commerce Sites
  • Effective Content Writing for E-commerce Sites
  • Product description that sells
Module VII: White Paper
  • White paper and its uses
  • How to select a white paper topic?
  • White paper preparation
  • White paper format
Certification Program

The University welcomes applications from all the aspirants who have completed their Higher Secondary Examination (HSC) in any discipline from any recognised university or an equivalent degree recognised by the University Grants Commission with minimum of 35% marks

  • 10th (SSC) Statement of Marks
  • 12th(HSC) Statement of Marks
  • Photo ID Proof ( PAN card / Passport / Driving License / Election Card )
  • Aadhaar Card
  • 2 Stamp Size photographs(not more than 3 months old)
  • Number of Seats - Open
  • Minimum Age 18 and Maximum no bar

All the students who wish to take admission in the certification program in Content Writing will be charged a fee of INR 50,000( entire program). The university offers the following options for payment of fees:

1. Full Fee Payment
Particulars Amount
Admission Processing Fee INR 1,100/-
Full Fee to be paid INR 50,000/-

2. Payment on quarterly basis ( 2 instalments )
Particulars Amount
Admission Processing Fee INR 1,100/-
Program duration (6 months) 2
Program fee per quarter INR 25,000/-

IMPORTANT INSTRUCTIONS:

  • Pay the fee through the online payment gateway. All major credit cards/debit cards/net banking is accepted for payment of fee.
  • The students can also pay the fee via DD drawn in favour of D. Y. Patil University, Navi Mumbai payable at Mumbai.
  • Please feel free to contact on 8448444827 for any assistance regarding fee payment.

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