BBA in Retail Operations

BBA in Retail Operations
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Overview

Retail management is closely related to others disciplines ranging from business and international business, marketing and logistics, to supply chain management, operations management, fashion merchandising and others. In this M.B.A. in Retail Management programme, students will learn management models and practices, in addition to relevant marketing strategies.

Students will acquire leadership, communication and decision-making skills. Graduates in the field can work as managers of hotels, catering, food and beverages companies, travel agencies, and franchise chains among many others. Examples of professional positions include purchasing manager, logistics and distribution manager, personnel manager, merchandise planner, store director or division merchandising manager.

Duration: 3 years (6 Semesters)

To enroll in the Online MBA in Marketing and Sales Management at DY Patil University, candidates must meet the following eligibility criteria:

Education Level Indian Students International Students
10th Standard
  • Mandatory: Minimum 40% from a recognized Board / SSC.
  • Must have qualifications from a recognized Board (e.g., GCSE, IGCSE, 10th Grade equivalent).
12th / Diploma
  • Either: Minimum 40% in 12th / HSC from a recognized Board.
  • OR: Overall 50% in 3-Year Polytechnic Diploma from a recognized Board.
  • 10+2 Equivalent: Accepted from CBSE, ISC, State Boards, GCE 'A' Levels, IB, or accredited foreign High School Diplomas (12 years).
Graduation (Bachelor's Degree) Scenario A (Regular 10 + 2 + Graduation):
  • Must possess a bachelor's degree of minimum 3 years duration from a recognized University.
  • Overall 40%+ in bachelor's degree from a recognized University.
  • The degree must be eligible for the award of a Master's degree.
Scenario B (Lateral Entry 10 + 3 + Graduation):
  • Overall 50%+ in Graduation AND
  • Overall 50% in Polytechnic Diploma (Both are required).
Additional Requirements
  • University welcomes applications from all aspirants meeting the above criteria.
  • Equivalency Certificate: Candidates with foreign qualifications must submit an equivalency certificate from the Association of Indian Universities (AIU).


Documents Required:

  • 10th (SSC) Statement of Marks
  • 12th (HSC) Statement of Marks
  • Degree Certificate & Last Year / Semester Statement of Marks
  • Photo ID Proof (PAN card / Passport / Driving License / Election Card )
  • Aadhaar Card
  • Passport Size Photograph (not more than 3 months old)
  • Self Declaration on Rs. 100 stamp paper

*All necessary documents must be uploaded attested

Students who complete a course in retail management can go for :

  • Store Management
  • Buying
  • Merchandising
  • Central Management
  • E-tailing (online retail which bridges the technology, marketing and retail sectors).

The three year graduate degree program, BBA in Retail Operations is spread across 3 years, and includes 5 subjects in each semester. The detailed program structure is as follows :

First Year (Semester - 1)
Sr. No. Subjects Credits
1 Principles of Management - I 3
2 Principles of Micro Economics 3
3 Basic Accounts - I 3
4 Business Communication 3
5 Computer Fundamentals 3
First Year (Semester - 2)
Sr. No. Subjects Credits
1 Organizational Behavior 3
2 Principles of Macro Economics 3
3 Basic Accounts - II 3
4 Management Information System 3
5 International Business 3
Second Year (Semester - 3)
Sr. No. Subjects Credits
1 Human Resource Management 3
2 Marketing Management 3
3 Legal Aspects of Business 3
4 Cost and Management Accounting 3
5 Conflict Management & Negotiation Skills 3
Second Year (Semester - 4)
Sr. No. Subjects Credits
1 Entrepreneurship Development 3
2 Leader Skills and Managerial Effectiveness 3
3 Project Management 3
4 Small Business Management 3
5 Digital Marketing & E – Commerce 3
Third Year (Semester - 5)
Sr. No. Subjects Credits
1 Fundamentals Of Retailing 3
2 Retail & Visual Merchandising Management 3
3 Retail Research Methodology 3
4 Customer Relationship Management 3
5 Retail Supply Chain Management 3
Third Year (Semester - 6)
Sr. No. Subjects Credits
1 Retail Store Operations & Mall Management 4
2 Product & Brand Management 4
3 Retail Branding 3
4 Rural Retailing 2
5 Retail Data Analytics 3

Evaluation of student performance in each program-unit has two components :

  1. internal continuous assessment (program work) and
  2. evaluation of the assignments will out of 30 marks
  3. Passing marks in assignments out of 30 will be 12 marks
  4. The term end examinations which are held at the end of Semester will be out of 70 marks
  5. Passing marks in the semester end examination out of 70 will be 23 marks.
  6. Overall out of 100 marks a student needs to score 35 marks to pass.

The level of student academic performance as the aggregate of continuous evaluation and end semester examination is reflected by letter grades on a ten - point scale according to the connotations given below :

Grade Qualitative Value Grade Points Marks
A++ Outstanding 10 96-100
A+ Excellent 9 86-95
A Very Good 8 76-85
B Good 7 66-75
C Above Average 6 56-65
D Average 5 46-55
E Satisfactory 4 35-45
F Fail 3 0-34

Program credit units are integer numbers indicating the weightage assigned to a program unit, project. Research work, summer internship etc. on the basis of contact hours per week on all learning activities.

Minimum Academic Requirements :

  • The student must score a minimum Grade 'E' in each program unit.
  • The minimum passing SGPA for each semester is 4.0 for Under Graduate Programs and 4.0 for Graduate

BBA
375 - 500 First Class with Distinction
300 - 374 First Class
250 - 299 Second Class
200 - 249 Pass
199 and below Fail
Out of 500 Total

All the students who wish to take admission in the graduate degree program of BBA the university offers the following options for payment of fees :

1. Full Fee Payment
Particulars Amount (For Indian Student) Amount (For International Student)
Admission Processing Fee INR 1,100/- INR 2,000/-
Full Fee to be paid INR 1,30,000/- INR 2,60,000/-
2. Payment on yearly basis ( 3 instalments )
Particulars Amount (For Indian Student) Amount (For International Student)
Admission Processing Fee INR 1,100/- INR 2,000/-
Program duration (years) 3 3
Program fee per year INR 43,334/- INR 86,668/-
3. Payment on semester basis ( 6 instalments )
Particulars Amount (For Indian Student) Amount (For International Student)
Admission Processing Fee INR 1,100/- INR 2,000/-
Program duration (semesters) 6 6
Program fee per semester INR 21,667/- INR 43,334/-
Documents charges
Sr. No. Documents Charges
1 Marksheet Courier Charges - (Any other documents from university will be chargeable) INR 200/-
2 Degree Certificate INR 4000/-
3 Transcript Charges INR 5000/- (Three copies)
4 Consolidated Marksheet Charges INR 500/-
5 ATKT Charges per subject INR 100/- (Per Subject)
6 Transfer Certificate INR 500/-
7 Migration Certificate INR 1000/-

IMPORTANT INSTRUCTIONS:

  • Pay the fee through the online payment gateway. All major credit cards/debit cards/net banking is accepted for payment of fee.
  • The students can also pay the fee via DD drawn in favour of D. Y. Patil University, Navi Mumbai payable at Mumbai.
  • Please feel free to contact on 8448444827 for any assistance regarding fee payment.
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